Can I just start off by saying that I know I’m probably a little late to this party? I heard of the IT Cosmetics CC+ Cream being raved about a couple years ago by almost every beauty Youtuber I was subscribed to. However, the words “CC Cream’ didn’t exactly sell me, since a couple of years ago my face was a complete oil slick. What sounded to me like a moisturizing foundation was not at all what I had in mind and instead, I looked for words like ‘matte’ & ‘long-lasting’ for my foundation.
Since then, my skin has changed to a combination type. Over the years I’ve tried countless different foundations from high-end to drugstore, all looking for a foundation that can provide me with one thing: coverage without looking ‘cakey’. Personally I love the look of a dewy and natural complexion, but as someone with leftover acne scars and a whole lot of texture, I am never satisfied with how glowy or natural foundations can only emphasize these areas on my skin. I’ve dreamed of a foundation that is natural-looking, yet can smooth out those problem areas. I feel like that’s most people’s foundation dream, right?
IT Cosmetics Claims
IT Cosmetic’s Your Skin But Better CC+ Cream with SPF 50 provides hydration while diffusing skin imperfections for flawless coverage according to IT Cosmetics. The foundation comes in a tube you’d think would require squeezing, but it comes with a pump (Already a huge win, honestly). It’s $52 CAD for 32ml and it’s available in 12 shades from Fair-Deep. I’m currently using the shade Light-Medium.
Initial impressions when putting it on the skin with the Elf Total Face Sponge, was that I was surprised about the thick consistency. For a ‘CC+ Cream’, I was honestly expecting a more runny formula. This concerned me at first, since most thicker foundations can appear and feel heavy on the skin. Despite the consistency, the foundation made my skin look really smooth while also looking natural and lightweight. It truly became a “my skin but better” moment, but the true test is in wearing it for a full day.
I checked in every two hours to see how the foundation held up throughout the day, and I was impressed each time. I’ve worn this foundation for 8 hours over a period of two days to get more accurate results, and the check-in times weighed true each time. Throughout the day my skin continued to look as if I had just applied it. Things looked smooth without any creasing or cakiness in my T-Zone. My oils were kept at bay, and I continued to have the coverage I wanted while still looking natural.
*As a side note, I also wore this foundation during hot, sunny days and can confirm it stayed put the entire day and didn’t break down in my T-zone!
Personally I like that it has SPF 50, but I understand how this can be a setback. SPF can be known to cause breakouts and/or flashback (A white cast your skin can have in flash photography). The only thing I’d suggest is potentially using a different foundation for nights or events you know you’ll be photographed. While I didn’t get much flashback from the flash photo test I did, it’d be a safer bet to go with something else for an event.
If you’re an oily skinned type, I feel like this won’t be as long-lasting. At the very top of my forehead, I had some oils peeking through by the end of the day, and for anyone with an oilier skin type this would potentially become a greasy mess by the end of the day. With any foundation, try a sample first (you can ask for samples at Sephora) and see how it lasts on your skin throughout the day.
For those with oily or dry skin types, IT Cosmetics has come out with two other versions of the original in Your Skin But Better Oil-Free Matte With SPF 40 as well as Your Skin But Better CC+ Illumination With SPF 50+ CC Cream Full Coverage.
Overall, I am highly in love with this foundation. It has become my new go-to and favourite foundation I’ve ever worn. That’s a pretty bold statement, but I can’t see myself going back to another foundation after this one! My only gripe is that it’s not as long-lasting as my Estee Lauder Double Wear, but this is more natural and light-weight for everyday wear, and it is still long-lasting for a typical 8 hour day. Do I recommend this? yes!
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Have you tried the IT Cosmetics CC+ Cream? I’d love to know your thoughts, or if you have any other suggestions of your favourite foundations let me know!